Travel & Living

B&B Italia’s new design destination opens in Dubai

B&B Italia, one of the world’s premier design companies internationally renowned for creating the most innovative, iconic and timeless pieces of design furniture, has announced the opening of its first single-brand store in Dubai in collaboration with long-time partner Baituti Home.
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Located on Jumeirah Road, the 950sqm two level showroom represents one of the most coveted, high-end design destinations in the heart of Dubai, featuring a wide selection of the latest collections from B&B Italia’s luxury brands, including Maxalto, B&B Italia Outdoor and Azucena. Also displayed are the remarkable creations of internationally renowned designers such as Mario Bellini, eight-time winner of the Golden Compass Award, masters of contemporary design and architecture Antonio Citterio and Piero Lissoni, and Italian architect and design pioneer Gaetano Pesce among others.

Gilberto Negrini, CEO of B&B Italia, declared: “The launch of this showroom represents for the B&B Italia Group the unique opportunity to highlight our prestigious design collaborations and award-winning brands with our trusted partners, Baituti Home. Dubai is a design hub in the region, and we hope to continue to inspire and engage this community through our brand heritage and passion as we showcase some of the world’s most iconic pieces of made in Italy furniture.”

Mohammad BinHendi, Deputy Chairman of BinHendi Enterprises says: “Through this esteemed partnership we are proud to be delivering the award-winning brands under B&B Italia to the design community in Dubai. The launch of the flagship store unveils new opportunities for B&B Italia and we look forward to being a part of the group’s success in the region.”

Among the design furniture pieces displayed is the iconic Camaleonda modular sofa system and Cutter chairs by Mario Bellini, B&B Atoll and Ray seating system by Antonio Citterio, Naviglio sofa by Yabu Pushelbeg, and Tufty-Time by Patricia Urquiola. In addition to showcasing B&B Italia’s latest collections, the store in Jumeirah will provide professional services for clients, architects, and developers in the region, including design consultations and restoration for both residential and contract projects.

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