This season Ulyana Sergeenko fashion house presents a new design of its iconic «Ira» bag. The bag had been first launched in 2019 and tenderly named after Ulyana’s close friend - Ira. It embraces the personality traits of the heroine - timeless design, elegant lines combined with playful colors and delicate decorative elements.
This time «Ira» returns as a part of Demi-Couture seasonal collection devoted to a journey to Samarkand. You can see this bag in the hands of the collection’s heroine. The bag is a faithful friend and companion, which image was inspired by a mysterious route to the East.
"Ira" is decorated with colorful postage stamps and labels, borrowed from Crystal bottles of "Vermouth" and Rose Wine. All drawings are developed by the artists of the fashion house in Moscow and then imprinted on the bag in Italy.
The new "Ira" bag is presented in 6 colors: classical black and red, pastel pink and sky-blue, intense green, and deep emerald-green.
The collection is available on the brand’s official website www.ulyanasergeenko.com, and at Ulyana Sergeenko boutiques.