Fashion Weeks

Max Mara Resort 2021 Collection Unlocks The Italian House’s Uncommon Romanticism

A love poem from Max Mara to St. Petersburg.
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Themed Reason and Romance, the new Max Mara Resort 2021 collection is a love poem dedicated to St. Petersburg and inspired by the archive costumes in State Hermitage Museum. The collection unlocks an uncommon extravagance and romanticism at Max Mara that also gives a glimpse into the unfamiliar Russian noble wardrobe. 

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Max Mara imagines Prince Felix and Princess Irina in the days where Belle Epoque was in full bloom - gilded salons, glittering masquerades and everything rarely seen in the house’s aesthetic. The first look sees the iconic Teddy Bear Coat over a diaphanous drop-waisted dress, which gives a preview to the juxtaposition of Romantic and Max Mara’s famous rational tailoring.

The unmistakable urban chicness of Max Mara is captured in the sober palette and clean cuts, accentuated with a rhapsodic flash. 

The collars of tuxedo, fil coupé fabrics, ornate embroideries and rococo florals are the romantic foil to the muted hues, seamlessly translated into the language of Max Mara whilst articulating the contrasts that are at the heart of this collection’s story.

Swipe the gallery to take a look at Max Mara Resort 2021 collection Reason and Romance:

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Visit world.maxmara.com to find out more.

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