Donatella Versace: Inside The 2020 Pre-Fall Collection

Intrigued by the notion of building a wardrobe as a uniform, for this fall the Maison presents - the Versace Universe.
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Characterized by its strong and courageous inhabitants myriad male and female followers of the brand, Donatella Versace presents a selection that is at once varied and true to the House’s DNA. Embodying a uniform of bold colors and statement pattern play, the rose print is the central theme that blooms throughout the men’s and women’s collection.



Traditionally being a symbol of purity and romance, it is doused in acid neon palettes and tie-dye effects for a distorted collision of contracts, and universes. The vibrant bouquets are also woven into heritage-check fabrics, enriching tailoring as well as enhancing the urban silhouettes.


The heritage inspired designs bring a new twist to the iconic Barocco print, presenting iconography with a fresh perspective - strict and slim yet keeping the extravagant golden touch. The rejuvenated motif enhances and separates accessories -  from dresses to mens sneakers. 


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The notion of embarking on a city safari informs an assortment of styles for both men and women that are available in khaki-green and black. The pieces draw inspiration from formal attire and military tropes, returning to the idea of a personal code of dress.


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For women, a classic black leather brings in the sleek texture and a relaxed attitude. In keeping with this thread of ease and effortlessness, the collection is bolstered by an immaculate evening edit that takes nineties minimalism and reinterprets it as the little black dress of 2020.

A new print - titled Pop Temple – is introduced for menswear and draws inspiration from vibrant nineties offerings from the archives. Influenced by the work of renowned artist Roy Lichtenstein, the print depicts imagery of Greek ruins layered over abstract patterns. Pop Temple is created for the Versace citizens that appreciate spirited palettes, throwback influences and a dress code founded on individuality.


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All Images: L'Officiel Austria

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