Unveiled: the Balenciaga Summer 2020 campaign

The label is back with a bold new message…

For their new collection, Balenciaga has released a series of portraits by Laurence Chaperon, a photographer who specializes in political posters.

The boundary-pushing label reveals people and places from the Summer 2020 runway show with a bold blue background, and politicised slogans such as “Think Big” and “We Vote For Tomorrow”.

Check out the new series below:


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