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What happened at the #Longchamp70 Party in Paris?

Held in iconic Palais Garnier in the heart of Paris, Longchamp celebrated its 70th anniversary with plenty of unexpected surprises!
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A legend that started its journey in 1948, this year marks a great milestone for the house of Longchamp as it celebrates its 70th anniversary.

And of course, we are prepared for the unexpected when Longchamp flew us to Paris to join in the celebration.

Hosted at the iconic Palais Garnier Opera House on Grands Boulevards, Longchamp celebrated 70 years of creativity and freedom, starting with a line of pageboys in horse masks and tuxedos at the entrance of the majestic architecture.

The Longchamp pageboys in horse masks

"Since 1948, our grandparents and parents have passed on to us the passion for creation and the desire to always be unique and unexpected. At Longchamp, our eagerness drives us to take risks and to be unique in the way we diffuse our French lifestyle, at once confident, impertinent, and light-hearted. As a family business, our true luxury lies in our independence and authenticity.”

 – Jean Cassegrain, CEO of Longchamp

Dimitri Chamblas and his troupe of 30 dancers

Within the Palais Garnier, Longchamp hosted a series of unexpected dance performances led by Dimitri Chamblas, former Artistic Director of the Opéra Garnier and current Dean of the School of Dance at the Californian Institute of the Arts.

Living true to Longchamp's philosophy of being unique and unexpected, the troupe of 30 dancers filled Palais Garnier with much excitement, creativity and vigour.

And joining in the celebration with us is, of course, Kendall Jenner – the newly appointed brand ambassador of Longchamp.

Alongside Kendall was a stellar list of celebrities including Vincent Cassel and Tina Kunakey; Guillaume Canet, Laurent Lafitte, Leïla Bekhti,  Caroline Roux, Alessandra Sublet, Ophélie Meunier and DJ Ariel Wizman, as well as an array of international VIPS.

Swipe through the gallery below to see more photos of #Longchamp70:

And wrapping up the evening was an extravagant display where the Cassegrain family including Philippe Cassegrain, Jean Cassegrain, Sophie Delafontaine and Olivier Cassegrain, invited the guests of the night for the official ceremony that saw a dramatic display on the grand staircase of the Palais Garnier.

Soon after, Longchamp invited the famous DJs Feder and The Avener to turn the tables and ignite the dance floor

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1537782945417865 70th anniversary  feder 8 110871537782945559671 70th anniversary  le gateau 2 11074
1537782945779905 70th anniversary  philippe cassegrain jean cassegrain olivier cassegrain and sophie delafontaine 2 110341537782945934755 70th anniversary   la famille cassegrain et le gateau 11022
Longchamp 70th Anniversary Party

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