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Axel Arigato AW21 Collection

An exhibition of modernised silhouettes for a recontextualized world
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Axel Arigato’s AW21 Collection reflected a shift in brand’s product narrative - and a more visible commitment to extending and strengthening its Ready to Wear collection with long term vision of being a full lifestyle brand. Axel Arigato AW21 has been created to fit a reshaped world; hyper- contemporary yet reflections of past forms, the new collection brings attention to silhouette and purpose.

Axel Arigato uses its innovative drop schedule to release one new style every week. With the "Drop of the Week' format, Axel Arigato is placing the customer at the focal point for product creation and using constant customer feedback for development of new styles.

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The Marathon Runner merges components of a running shoe with features inspired from the 90’s. The retro runner is composed of premium bovine leather and mesh, protected by a PU transfer combined with printed graphics and contrasting colorways.

Marathon Dip-dye is made from a white base dyed as a finished shoe using an immersion technique. This is an artisan method making every pair unique, with the components of the marathon absorbing dye in different ways giving multiple shades of the same colour.

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